Marketing Advice
It’s an ad, ad world
New types of ads — and new kinds of advertising companies — are popping up everywhere. Resistance is futile. Or...
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Is this a good time to advertise?
January is often the biggest month of the year for education and information products. It is also the best month...
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If your advertising isn’t working….check the product
There have been good people who have poured a great deal of money into advertising products and services, only to...
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How to use Web graphics effectively
Whatever type of site you are building, you will probably have at least one graphic on your site, even if...
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How to use search engines to market your Web site
When considering the vast amount of information stored on the Internet, you quickly come to appreciate the useful nature of...
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How to use banner ads
Raising revenue and awareness of your Web site is a common problem for most Web site owners. One of the...
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How to integrate your traditional and online marketing
In the "old" days, marketing was simple. It usually consisted of a combination of ads, flyers, brochures and mail-outs. Now...
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How to develop a marketing plan
During a small business' formative stages, the marketing plan can easily be incorporated into the business plan, as the same...
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How to design a print ad
Got a display ad coming up in the local paper? Distributing flyers in your area? Are you including a promo...
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How to create effective advertisements
Once you have chosen where you are going to advertise and the medium you will use, you can then tailor...
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