Articles
Direct mail advertising that works
For many companies the most effective means of reaching a wide audience is no longer advertising in large circulation publications...
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Did you know?
Did you know that it is considered misleading and illegal in most states to advertise "No refunds" or "No refunds...
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Developing business banking relationships
When first starting up your business you will find it helpful to consult your bank's business manager. These managers specialise...
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Developing a sales department
As a general rule, most businesses spend between five and 10 percent of sales on their sales force. Larger businesses...
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Dealing with the bank manager
To our readers. You have our permission to copy this anonymous letter we received and send it to You Know...
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Dealing with disputes
Knowing where to turn for help when in the middle of a business dispute can be difficult. Problems arise every...
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Dealing with difficult customers and complaints
Every business has them. The guy who puts 10 leather jackets on hold and then does not buy any of...
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Dealing with angry customers
By Customer Service Expert Shaun Belding How do you face down a fire-breathing dragon, a.k.a. the “customer from hell”? Shaun...
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Customers buy more than your products
When a business is bought out by another company, there are more changes to the business than just the owners....
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Credit – How much and to whom?
Trade credit is an almost inevitable part of business-to-business commerce. Whilst more business is a positive outcome from offering credit...
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