Articles
How to exhibit at trade shows
Exhibiting at a trade show can not only be time consuming but also costly. As a result, it is wise...
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How to develop a marketing plan
During a small business' formative stages, the marketing plan can easily be incorporated into the business plan, as the same...
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How to develop a contingency plan
Imagine coming to work one morning to find some parts of your business or equipment destroyed by fire. This could...
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How to design a print ad
Got a display ad coming up in the local paper? Distributing flyers in your area? Are you including a promo...
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How to deliver effective e-mail
E-mail may be an a quick way to deliver electronic newsletters and sales pitches to your customers informing them about...
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How to deal with tough customers
You've heard the old adage "The customer is always right." Well, you also know there's an exception to every rule....
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How to create effective advertisements
Once you have chosen where you are going to advertise and the medium you will use, you can then tailor...
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How to create an efficient bookkeeping system
Creating a bookkeeping system It is prudent to make sure you understand the necessary bookkeeping processes needed to keep your...
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How to create a marketing campaign
Put simply, marketing is any activity that gains the attention of prospective customers in order to secure new business. Your...
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How to create a captivating headline
A headline captures the reader's attention and provides a compelling reason to read whatever follows. The headline is the most...
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